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Investigación en acción: cómo impulsar la contribución de la universidad en la competitividad de las organizaciones

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Abstract (2. Language): 
The purpose of this paper is to promote the use of action research methodology as a useful tool for improving firms’ competitiveness, enhancing relations between Universities and companies. It provides a detailed analysis of the origin and development of action research, its main characteristics and dimensions, and the advantages and drawbacks of using it. Methodologically, we carry out a review of action research experiences published in scientific journals, and we analyze the specific case of the Volkswagen Navarra Enterprise Chair at the University of Navarra. We consider that this work is relevant in academic terms because it describes and analyzes a useful methodology for the field research of business management, and besides, it permits improving the relationships between the University and the firms.
Abstract (Original Language): 
El objetivo de este trabajo es promover el uso de la metodología de investigación en acción como herramienta especialmente útil para mejorar la competitividad de las organizaciones, fomentando las relaciones universidadempresa. Con esta motivación, se analiza en detalle el origen y desarrollo de la investigación en acción, sus principales características y dimensiones, y las ventajas y problemas que conlleva su implementación. Asimismo, se incluye una serie de experiencias de investigación en acción cuyos resultados han sido publicados en revistas científicas. Por último, se presenta el caso concreto de la Cátedra de Empresa Volkswagen Navarra-Universidad de Navarra como ejemplo de instrumento adecuado para implementar la metodología de investigación en acción y se describe en detalle uno de los proyectos de investigación que se han puesto en marcha. Consideramos que este trabajo es de interés desde el punto de vista académico en la medida en que describe y analiza una metodología útil para el avance de la investigación en el ámbito de la gestión empresarial y que permite reforzar las relaciones universidad-empresa.



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