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YENİ DÖNEM BAĞIMSIZ TURK SİNEMASINDA ÜRÜN YERLEŞTİRME KAVRAMI: Nuri Bilge Ceylan'ın Üçlemesi Üzerine Ürün Yerleştirilme Kavramının İncelenmesi

Product Placement Concept in New Turkish Independent Cinema: Product Placement Analysis on Nuri Bilge Ceylan 's Movies

Journal Name:

  • İstanbul Üniversitesi İletişim Fakültesi Dergisi

Publication Year:

  • 2004

Key Words:

Author NameUniversity of AuthorFaculty of Author
Abstract (2. Language): 
Product placement is a method of advertising in cinema amd TV films. According to company owners and advertising agencies since it's not an effective way of advertising placing products or brands into independent cinema films because of their chracteristic of notaiming benefit.
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PDF icon arastirmax-yeni-donem-bagimsiz-turk-sinemasinda-urun-yerlestirme-kavrami-nuri-bilge-ceylanin-uclemesi-uzerine-urun-yerlestirilme-kavraminin-incelenmesi.pdf
  • 1
489-499
  • Turkish

REFERENCES

References: 

-http://www.aryasponsorluk.com.tr erişim.28.05.2004 -www.millivet.com.tr/2002/01/24/sanat/sanQ2a.html erişim.28.05.2004 -http://www.nbcfilm.com. erişim. 28.05.2004
-SCOGNAMİLLO, Giovanni, Dünya Sinema Sanayi, Timaş Yayınları, İstanbul, 1997
-Kasaba (1997) , Nuri Bilge Ceylan -Mayıs Sıkıntısı (1999), Nuri Bilge Ceylan -Uzak (2002), Nuri Bilge Ceylan

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