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X ve Y Kuşaklarının Çevre Dostu Ürünleri Kullanım Eğilimleri

Trends in the Use of Environmentally Friendly Products of Generations X and Y

Journal Name:

  • Siyaset, Ekonomi ve Yönetim Araştırmaları Dergisi

Publication Year:

  • 2017
DOI: 
https://doi.org/10.25272/j.2147-7035.2017.5.3.08

Key Words:

Keywords (Original Language):

Author NameUniversity of AuthorFaculty of Author
Abstract (2. Language): 
The purpose of this study is to compare the trends of X and Y generations to use environmentally friendly products. This study was conducted on 385 consumers in a state university. Student t test was used in two group comparisons of descriptive statistical methods (Mean, Standard Deviation, Median, Frequency, Rate, Minimum, Maximum) Pearson Correlation Analysis was used to evaluate relations between parameters. Linear regression analysis was also used to analyze effective risk factors on the propensity to use environmentally friendly products. Findings suggest that X is more likely to use environmentally friendly products than Y. The tendency to use eco-friendly products has resulted from the sub-dimensions of the scale to be more ecological awareness, awareness of environmental responsibility, and awareness of environmentally conscious products to buy and use.
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Abstract (Original Language): 
Bu çalışmanın amacı, X ve Y kuşaklarının çevre dostu ürünleri kullanma eğilimlerinin kıyaslanarak incelenmesine yöneliktir. Bu çalışma bir devlet üniversitesinde 385 tüketici üzerinde yapılmış olup çalışma verileri değerlendirilirken tanımlayıcı istatistiksel metotların (Ortalama, Standart Sapma, Medyan, Frekans, Oran, Minimum, Maksimum) yansıra normal dağılım gösteren parametrelerin iki grup karşılaştırmalarında Student t testi kullanılmıştır. Parametreler arası ilişkilerin değerlendirilmesinde Pearson Korelasyon Analizi kullanılmıştır. Çevre dostu ürünleri kullanma eğilimi üzerine etkili risk faktörlerinin analizinde de Lineer Regresyon analizi kullanılmıştır. elde edilen bulgular, X kuşağının çevre dostu ürünleri kullanma eğiliminin Y kuşağından fazla olduğunu desteklemektedir. Çevre dostu ürünleri kullanma eğilimleri ölçeğinin alt boyutlarından ekolojik bilinç, çevre sorumluluk bilincinin, çevreye duyarlı ürünleri satın alma ve kullanma bilincinin X kuşağında daha fazla olduğu sonucuna ulaşılmıştır.
FULL TEXT (PDF): 
PDF icon arastirmax-x-y-kusaklarinin-cevre-dostu-urunleri-kullanim-egilimleri.pdf
  • 3
109
122
  • Turkish

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