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Intangible Capital
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Displaying 1 - 3 of 3
How to measure customer value and its relationship with shareholder value in a business-to-business market
Intangible Capital
A review of the customer lifetime value as a customer profitability measure in the context of customer relationship management
Intangible Capital
La adaptación a la servitización como elemento esencial del futuro de los medios de comunicación de prensa escrita
Intangible Capital
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capacidad de absorción (1)
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Universidad Politécnica de Madrid (2)
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Carlos Rodríguez Monroy (2)
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