Buradasınız

Anasayfa » Content

ŞEHİR OTELLERİNDE ENTELLEKTÜEL SERMAYE

INTELLECTUAL CAPITAL IN METROPOLITAN HOTELS

Journal Name:

  • İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi

Publication Year:

  • 2008

Key Words:

Keywords (Original Language):

Author NameUniversity of Author
Abstract (2. Language): 
Hospitality operations are focused on human capital needed to the tough competition of knowledge economy. Hotel management is already cautious regarding structural and financial capital and therefore strategies have been developed for improvements and value creation on those assets. Hence, intellectual capital value of a hotel has become the resource of innovation as well as the competitive advantage. This study has been realized to propose an exploration of the relation among performance factors, quality measures and the intellectual capital of hotels. A specific scorecard is defined in order to analyze the focus points, the barriers and the relations among the human,structural and customer capital strategies. The scorecard was run on fourand five star hotels in Istanbul to appraise the distinction of quality as represented by stars. The statistical analysis of the data allows us to test the relationship between performance and the intellectual capital. This study will contribute both to academicians and practitioners by introducing a new vision.
Bookmark/Search this post with
Abstract (Original Language): 
Otelcilik (ve misaferperverlik) sektörü bilgi ekonomisinin getirdiği rekabet için insan sermayesine önem vermektedir. Genel anlamda otel yönetimi, yapısal ve finansal sermaye konusunda dikkatli davranmaktadır ve dolayısıyla stratejilerini bu varlıklar için değer oluşturma ve iyileştirme için geliştirmektedir. Bu sebeble, bir otelin sahip olduğu entellektüel sermaye yenilikçiliğin ve rekabet avantajının kaynağıhaline gelmiştir. Bu çalışmanın amacı; otellerin performans unsurları, kalite ölçüleri ve entellektüel sermayeleri arasındaki ilişkiyi incelemektir. Araştırmanın ana noktaları olan insan, yapısal ve müşteri sermayeleri stratejikeri arasındaki ilişkileri ve engelleri analiz etmek için spesifik bir sayıkartıtanımlanmıştır. Sayıkartının İstanbul’daki dört ve beşyıldızlıotellerde uygulanmasıyla yıldız ile ayrımıyapılan kalite farkı incelenmiştir. Elde edilen verinin istatistiksel analizi perfonmans ve entellektüel sermaye arasındaki ilişkileri test etmeyi sağlamıştır. Bu çalışma hem akademisyenlere hem de sektörde çalışan profesyonellere yeni bir görüşsağlayarak katkıda bulunacaktır.
FULL TEXT (PDF): 
PDF icon arastrmx_1402_7_pp_351-358.pdf
  • 13
351-358
  • English

REFERENCES

References: 

Bontis, N., (1998), “Intellectual Capital: An Exploratory Study That Develops
Measures And Models”, Management Decision, Vol.36.No.2, pp.63-76
Bontis, N.; Dragonetti, N.C.; Jacobsen, K.; Roos, G., (1999), “The Knowledge
Toolbox: A Review Of The Tools Available To Measure And Manage Intangible
Resources”, European Management Journal, Vol.17, No.4
Choa, S., Woods, R.H., SooCheong, J., Erdem, M. (2006). “Measuring The Impact
Of Human Resource Management Practices On Hospitality Firms’ Performances”,
Hospitality Management, www.sciencedirect.com, 06.06.2008.
Chung, T., Law, R., (2004), “Developing A Performance Indicator For Hotel
Websites”, Hospitality Management, Vol. 22, pp.119-125
Eckstein, C., (2004), “The Measurement And Recognition Of Intangible Assets:
Then And Now”, Accounting Forum, Vol. 28, pp. 139-158
Edvinsson, L. and Sullivan, P., (1996), “Developing A Model For Managing
Intellectual Capital”, European Management Journal, Vol. 14, No. 4.
Engstroem, T.E.J., et al., (2003), “Evaluating Intellectual Capital In The Hotel
Industry”, Journal of Intellectual Capital, Vol. 4 No. 3, pp. 287–303
Gupta, O., Roos, G., (2001), “Mergers And Acquisitions Through An Intellectual
Capital Perspective”, Journal of Intellectual Capital, Vol. 2 No. 3, pp. 297-309
Littlejohn, D., (2004), “The UK Research Assessment Exercise 2001: An Analysis
for Hospitality Research”, Hospitality Management, Vol. 23, pp. 25–38
Oh, H., (2001), “Revisiting Importance-Performance Analysis”,Tourism
Management, Vol.22, pp. 617-627
Orfila-Sintez, F., Crespi-Cladera, R., Martinez-Ros, E., (2005), “Innovation Activity
in the Hotel Industry: Evidence from Balearic Islands”, Tourism Management,
Vol.26, pp.851-865
Roos, J. and von Krogh, G., (1996), “The Epistemological Challenge: Managing
Knowledge And Intellectual Capital”, European ManagementJournal, Vol. 14 No.4
Rudez, H.N. and Mihalic, T., (2006), “Intellectual Capital In The Hotel Industry: A
Case Study From Slovenia”,Hospitality Management, www.sciencedirect.com,
17.05.2008
Saint-Onge, H., (1996), “Tacit Knowledge: The Key To The Strategic Alignment Of
Intellectual Capital”, Strategy & Leadership, April
Sveiby K. E., (1997), “The New Organisational Wealth: Managing and Measuring
Knowledge-Based Assets”, Berret-Koehler, New York, N.Y.

Thank you for copying data from http://www.arastirmax.com