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KRİZ YÖNETİMİ VE HALKLA İLİŞKİLER.

Journal Name:

  • İstanbul Üniversitesi İletişim Fakültesi Dergisi

Publication Year:

  • 2002

Key Words:

Author NameUniversity of AuthorFaculty of Author
Abstract (2. Language): 
A crisis is any situation that threatens the integrity or reputation of a company, usually brought on by adverse or negative attention. Therefore, effective crisis management is equally important for property developers. Crisis management has been an area of special expertise within public relations. Public relations practice has an important contribution to make to crisis planning, crisis management and to deal with the aftermath of crisis. The ability to communicate quickly and effectively is clearly an important component of succesfull and effective crisis management. Because of public relations' developing role in crisis management its part in management will increase in importance. There is no such thing as preformulated crisis management plans or procedures. In this study, conceptual framework for crisis management is examined, and this study highligts the mistakes made in some crise cases, before examining the strategy employed to recover the situation.
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  • 2
474-498
  • Turkish

REFERENCES

References: 

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