Social Responsibility and Ethic
Journal Name:
- İstanbul Üniversitesi İletişim Fakültesi Dergisi
Key Words:
| Author Name | University of Author | Faculty of Author |
|---|---|---|
Abstract (2. Language):
Corporate Social Responsibility is the conscience of the organizations to which it belongs. The trust and esteem based applications, that is social reposibility practises, are not the means that only serve the organization to make it a profit based company and that work in corparete crises time. They are not the means that legitimate organization's unethical applications. According to the Symmetric Public Relation model, that accepts the fact that the society and organizations have mutual rights and responsibilities, we should insist on that the social responsibility practices should not he only profit based but be concerned with human and society's values. On the other hand, Corporate Social Responsibility Practises are not going to be the ethic framework of a successful organization but put themselves among the discussions about Corporate Social Responsibility.
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FULL TEXT (PDF):
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143-152