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Anasayfa » teste » Television » Commercial

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An Empirical Analysis of Television Commercial Ratings in Alternative Competitive Environments Using Multinomial Logit Model

Eurasian Journal of Business and Economics
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  • Eurasian Journal of Business and Economics (1) Apply Eurasian Journal of Business and Economics filter

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  • 2013 (1) Apply 2013 filter

Keywords

  • (-) Remove Commercial filter Commercial
  • (-) Remove Television filter Television
  • Multinomial Logit Model (1) Apply Multinomial Logit Model filter
  • Prime-Time (1) Apply Prime-Time filter

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Arastirmax Scientific Publication Index