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Strategic Defamation of Fethullah Gulen: English vs. Turkish

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Abstract (2. Language): 
Fethullah Gulen is a moderate Turkish Muslim scholar known for his educational and interfaith dialogue activities. While Gulen’s efforts are applauded by many in every corners of the world, a small group of authors try to defame Gulen and the Movement named after him. This paper shows Gulen’s defamers act strategically. While Gulen is portrayed as Gulen1: American/Zionist/Vatican agent in Turkish versions of defaming articles, he is presented as Gulen2: Islamist/Khomeini/New Ottoman/Caliphate in the English versions. Statistical analysis and literature review show that Gulen’s defamers act according to audiences.
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