Journal Name:
- Indian Streams Research Journal
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Abstract (Original Language):
Cox & Kings Group (C&K) is a large global travel and tours group with operations in 20 countries around
the world. C&K is one of the largest travel and tour companies in India and have significant operations in United
Kingdom, Australia, Dubai, Japan and the United States. C&K offers a wide range of products and services for the
travel and tourism industry through its broad distribution network and global reach, and provides comprehensive
travel and tourism solutions for individuals and group leisure travellers. C&K's core business is the sale of packages
for leisure travel where two or more components of travel, such as flights, hotels, car rentals, transfers and ground
handling services, are bundled together in advance and sold to customers. C&K solutions include air and cruise
ticketing services, hotel reservations services, in-transit arrangements, local sightseeing services, visa, passport and
medical insurance assistance and other destination management services and travel related foreign exchange
facilities. C&K also has recently undertaken initiatives to further strengthen its brand and access new customers. A
few of such examples are the launch of “Private Van Journeys” and “Instant Holidays”
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