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2000-2011 YILLARI ARASINDA TÜKETİCİLERİN MOBİL REKLAMLARA OLAN TUTUMLARINI İNCELEMEYE YÖNELİK YAPILAN ARAŞTIRMALAR
Airport Mobile Marketing as a Channel to Promote Cross-Selling
CONSUMERS’ ATTITUDES TOWARDS MOBILE MARKETING AND MOBILE COMMERCE IN CONSUMER MARKETS*
The impact of mobile marketing in airports
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